A big alcohol market is formed in America. There are many kinds of alcohols that are popular. Vodka is one of them. This an advertisement of vodka. It is Smirnoff Vodka that is mone of the most popular vodka brand. There are many similar advertisement pictures, but i think this one is the most attracting one.
In the picture, there are a few sheep and a bottle of vodka. The picture is very simple, so you wouldn't find anything special unless you look through it very carefully. Do you find anything weird? Let me tell you. As you see, a transparent vodka bottle is placed in front of the sheeps. A sheeps head is overlapped with the bottle. Actually, its body is sheep but head is wolf.
What the advertisement is talking about is duplicity of alcohol. When you have first shot of alcohol, you'll feel good and relaxed. However, as you drink on and on, you will get drunk, and it can harm you. The advertisement is using vodka's property well: transparency. It shows us the importance of understanding characteristics of the product that is being advertised.
No comments:
Post a Comment